Digital Marketing is also called Online Marketing.  It is the way to advertise brands, products, and services through online platforms. For example :Social media, PPC, SEO, and many more. A company’s digital marketing strategy includes tactics like using websites, search engines, blogs, social media, video, email, and other methods to reach their customers. Digital marketing course in CP will provide the best training to make you an expert in this field. It is a dynamic process that allows two-way communication between a business and its prospective customers on the other hand traditional marketing is static and provides one-way communication. You can reach a wider audience with Online Marketing than you could do with Traditional methods. In fact, You can target the prospective customers who are most likely to buy your product or service. Thus, it is a profitable field .